Why You NEED an E-Zine Marketing List

An E-Zine is an online newsletter, sent via email, to people on your marketing list. If you don’t have a marketing list, it’s difficult to SEND an E-Zine, and you miss a whole list of functional marketing options. The key component here is building a list, and I can help you with that, but first, let’s discuss all the reasons why you NEED an E-Zine.

1 – Invitation to Bring People Back

People really will forget about you, if you don’t INVITE them to come back to your site, or have some way of connecting with them to bring them back to your website. An E-Zine offers at minimum, an announcement feature that you can use whenever you publish a blog post, telling people – Hey, come see my latest informational blog post.

2 – Another Income or Revenue Building Source

Did you know you could sell ads for your E-Zine? People who are interested in what you offer, may also be interested in other like minded business offers, and those people will pay for advertizing in a related publication. These can sell for as little as $10 – $15 per publication, or as much as $2,000 per publication.The value of the ads is dependent on the number of people on your list. Yeah, we’re back to building you a great list!

3 – A Means of Distributing Informative Articles

Informative articles and valuable content can be shared in your E-Zine, with links back to your website. This drives traffic, builds revenue, and grows your page rank for your website. By creating an informative base of knowledge about your industry at your website, you attract more clients who need information, and gain new clients who want what you offer. Article Marketing goes well with List Building.

4 – Invitation to Participate in Specials and Discounts

Adding a discount certificate or special pricing section to your E-Zine encourages buying customers to come back for a special deal. You send them a coupon in their email, to be printed off – or not, and they bring their coupon to your business to get a great price on items or services you sell. You’d think they won the lottery with the speed some of them return to get their 10% discount!

5 – Invitations to Events

Whether you participate in frequent flyer programs, special annual events and holidays, or just randomly hold a book signing at the local book store, you’ll want to share these details with your Marketing List. More importantly, they’ll want to know. Grow a list of participating team members and share these details with them. If they’re on your list, it’s easy, just send them out an email update and tell them about your event.

Yeah, you really do need a list. Your list will help your business grow by providing you access through a permission-based ezine publishing service that helps you with the process of growing your list, reducing the churn on your list, and improving your communication efforts with the people on your list.

Coregistration Leads – How To Pump Endless Leads Into Your List Using Coregistration!

Want to build a huge list by barely lifting a finger? Coregistration is perhaps one of the only ways to do this.

First of all, what is coregistration? It’s a method of buying leads from a third party broker and have them automatically entered into your autoresponder account for marketing follow-ups.

Some great and cheap coregistration brokers are List Opt and Get Subscribers. More expensive ones are Permission Direct and Marketing Sherpa

Collaborating with other coreg users is one way of going about coregistration. You can find 3 partners to purchase say 200,000 leads, and all 3 partners will share the leads on each of their own autoresponders and only pay 1/3 of the price each.

The best autoresponders for coreg are Auto Response Plus and Parabots. These are the scripts some top marketers are using. 1 Shopping Cart has poor deliverability, so I don’t recommend that. Aweber and Get Response don’t allow coreg leads to be imported into their accounts, so you can’t use them..

As for the marketing, once the leads are on your coreg list, you’d want to funnel them into your main autoresponder (which might be using Get Response or another autoresponder service) as much as possible. Use your coreg list to warm them up with free information, and try to get them onto your main list.

Treat your coreg list with respect and don’t send out blatant ads. Build trust with them by sending high quality information. This is what will build you a strong marketing funnel you can depend on for a huge income.

4 Important Tips To Building A Huge Email List

Building a huge email list of eager prospects is a notion that may have developed rapidly these past few years, but many in the know how have sensed the increase of online based sales from way then. More and more marketing techniques are being found and developed to deal with the modifying face of the corporate globe.

While there are companies that are all too willing to help your site and business build an email list of customers for a fee, there are also many methods that can propagate the word about your sites in a more free way. One of this is Opt-in e-mail marketing, also known as permission marketing.

Opt-in marketing needs the authorization of a willing customer to sign up to your marketing material, which take form in, newsletter, catalogs and marketing messages via e-mail. The more opt-in marketing emails sent, the more chances there are to bag sales and more revenue. To do this, you must start building a huge list of eager prospects who wants to subscribe to your opt-in marketing list.

From your list, you will get your targeted customers, this is a good list, since they already have shown interest in what you have to display and sell since they have voluntarily signed up for your list.

These are the individuals who have liked what they have seen in your web page and made the decision they want to see more and maybe even purchase whatever products or services your business and web site has to provide.

Many individuals would think that building a huge email list would take too much hard work and a lot of your time to build up and gather titles and details. This is not so, it takes a bit of tolerance and some techniques, but in doing this list you open your web site and your business to a whole new globe of focused audience. It takes effort to take your company to a new level anyway, if visitors increase and excellent earnings are what you want, an opt-in list will do amazing things for your business enterprise.

There are many resources and content on the internet available for everyone to read and follow in building a list. Sometimes they may be complicated because there are so many different methods. Different categories of people would have different techniques in developing an opt-in list, but no matter how different many methods are, there are always some crucial things to consider when build up your list. Here are four of them.

1) Put up an excellent web form in your web page that instantly follows the conclusion of your content. While some may say this is too soon to sign up for a visitors application, try to keep in mind that your home-page should provide a quick excellent impact. If somehow a focused guest discovers something that he or she does not like and gets turned off, you may just forget about that person signing-up.

An excellent web form for signing-up for an opt-in list is not difficult to do. Just write a simple short statement about how they would like to see more and get updates about the web site. Then there should be an area where they could put in their names and e-mail address. This web form will instantly save and send you the data inputted. As more individuals sign in, your list will be growing.

2) As mentioned in the first tip, create your home-page very, very attractive. You need to have well written content and explanations of your web site. Based on what your web site is all about, you need to catch your web page prospective customer’s fancy. Make your web site useful and very easy to use. Do not expect everyone to be technical smart. Invest in having excellent programming in your web site, make your web graphics excellent but do not over do it.

Don’t waste your energy on making your home-page too large file size wise. Not all individuals have devoted internet connections, the quicker your web page gets loaded, the better. Go for a look that borders between convenience and sophisticated information.

3) Provide excellent services and products. A return customer is more likely to bring in more money. Even then and now, a pleased customer will suggest your business always. Testimonials and suggestions alone can generate more earnings than an expensive ad. As your clients base grows so shall your list. With more members on the list, the more individuals will get to know about what you have to offer.

4) Keep a clean and private list. Never lose the trust of your customers that they have given you. If you give their e-mail addresses to others and they get spammed, many will probably remove themselves from your list. Keep in mind, a strong reputation will drive in more visitors and members as well as enhance the commitment of your customers.

Profitable List Building – 5 Powerfiul List Care and Profit Strategies (Choose Your Favorites)

I’ve got something pretty cool for you in this article – 5 powerful list care and list profit strategies to fast track your list building.

Now, of course, I encourage you to do all of them. But even if you only do one of these that you haven’t done before, you will increase the care and loyalty of your list community by leaps and bounds.

LCS #1 – Community

I have watched big-named gurus and very successful people at seminars and workshops, run and hide from someone in their list.

I never want to be that person. I want to build up my list and grow relationships.

One of your goals online should be number one in their email inbox. When you take great care of your community, that is one of the advantages you get.

LCS #2 – Ask Questions

Ask your community what they struggle with, what they need. Then answer them in webinars, offer advice and create products. A question as simple as, “What is your biggest question about… ” will give you all sorts of answers.

KNow your community so well they feel like you are answering their questions before they even ask.

LCS #3 – Answer Questions

It’s not enough to just ask the questions – you need to answer them. When you answer their questions you set yourself apart. Why? Because most people online don’t do it!

LCS #4 – Their History

Find out and know the history of your list community. You can do this on your webinars, at events, through emails… there are all sorts of opportunities to get to know your group.

If you know where they are coming from, their background, what they have tried, what has been successful, what has not worked out, you can take better care of them and steer them in the right direction.

LCS #5 – Nurture

You want to nurture your list community. So how do you do that? Well you start by doing all the things we already talked about and then… wait for it… you teach them stuff!

What do I mean by that? Teach them things and show them how to take the next success steps. One of the best ways to do this is to offer them your products and services. If you have answers to their struggles and you don’t offer it to them, you are doing them and yourself a disservice.

I know this may be a radical idea for some people. But the truth is that people need what you have to offer – so offer it!

So now that we have looked at these five list care strategies, which one of these would be the most challenging for you? Why?

Going the opposite way, which one of these would be the easiest to do? Why?

So here is my challenge for you: Which one are you going to commit to doing either before your head hits the pillow tonight or by the end of this week?

Now I want you to think about something. If you do these things you will be doing good, helping people make a difference and making a good living from it.

Use A Webinar To Build A List Both Before And After A Webinar

Have you run a webinar yet? Or have you at least heard or attended a webinar? It’s a live online event, usually one or two hours, where one person can present their computer screen, present PowerPoint slides or a web page, and live on that call, speak out some kind of narration or training.

What’s great about a webinar is you can teach one to many, you can have hundreds of people show up, you can teach a paid class, you can teach for free, you can pitch, and what’s also great is that webinars are great business building tools in many ways because you can use your existing contacts to get more people to show up. You can use webinars to build relationships. You can use webinars to get new prospects and new buyers.

The easiest thing to do to get more people on a webinar is to contact your existing leads and get them to show up to your webinar. This means that if you are building an email subscriber list using a service such as AWeber, you should type out a quick email, give your subscribers your webinar link, get hundreds and hundreds of people to register and attend this live event.

Another great tool is this thing called an affiliate program. An easy way to sign up for an affiliate program is a service such as ClickBank. ClickBank allows you to run a referral program or an affiliate program which means that if you sell a $100 product from a pitch webinar, they will give anyone who refers people $50 for every $100 that you make. This means that even if you have no existing contacts, you have an affiliate program, tell these affiliates to promote your link to their email subscribers, to their social media followers and their blog followers, now you get access to new leads, new prospects, make more sales than you would have on your own.

Finally, you can use various sites to list your webinar. You might have heard of sites such as Facebook, Twitter, Google+, or LinkedIn. These are all social media sites where you make friends, find friends of friends, and now they can see what you post on your wall, and vice versa.

If you make lots of real estate friends on Facebook and you’re running a webinar about real estate, you can post this link to your Facebook wall, you can set up a Facebook event, even run paid ads and pay Facebook for people to click and register for this event.

Once you have your first few people registering for your event, it’s important to remind them several times before the webinar to make sure they attend. That means keep posting on your social media sites such as Facebook, keep telling your affiliates to send out emails, and send out your own email to your own customers and prospects to make sure they show up.

Once the big day comes, present for about an hour about your favorite subject – about the subject that they’re all talking about. Solve a few of their problems and pitch a paid product at the end – low-ticket or high-ticket. Record that webinar.

Now that you have a webinar recording, you can do two things.

First of all, if your webinar recording is really great, charge for it. If your webinar taught several things, lasted several hours, and got people great results, there’s no problem charging $10, $50, $100, or more for a webinar recording because what is it? It’s a video. It is video training.

On the other hand, if you’d rather use your webinar recording to build a list, here’s something you can do. Place the webinar recording – the video – on a web page with nothing else on it but a link to buy your product. Set up what’s called an “email opt-in” page.

Create a force squeeze page where there’s nothing else to do but enter a name and email address to continue. That way, when people come to your blog or website, they see a web page where they’re asked to enter their name and email address in exchange for a free training video. They enter it in, fill it out, and they get sent along to your webinar recording. Even if they don’t buy right away, you now have built a bigger list of email subscribers.

That’s how you use webinars to build a list before and after a webinar. Promote it using email, affiliates, and social media. Send reminders as a webinar comes up. Use that webinar to build a list by putting it behind a forced opt-in page and to make extra sales.