Use A Webinar To Build A List Both Before And After A Webinar

Have you run a webinar yet? Or have you at least heard or attended a webinar? It’s a live online event, usually one or two hours, where one person can present their computer screen, present PowerPoint slides or a web page, and live on that call, speak out some kind of narration or training.

What’s great about a webinar is you can teach one to many, you can have hundreds of people show up, you can teach a paid class, you can teach for free, you can pitch, and what’s also great is that webinars are great business building tools in many ways because you can use your existing contacts to get more people to show up. You can use webinars to build relationships. You can use webinars to get new prospects and new buyers.

The easiest thing to do to get more people on a webinar is to contact your existing leads and get them to show up to your webinar. This means that if you are building an email subscriber list using a service such as AWeber, you should type out a quick email, give your subscribers your webinar link, get hundreds and hundreds of people to register and attend this live event.

Another great tool is this thing called an affiliate program. An easy way to sign up for an affiliate program is a service such as ClickBank. ClickBank allows you to run a referral program or an affiliate program which means that if you sell a $100 product from a pitch webinar, they will give anyone who refers people $50 for every $100 that you make. This means that even if you have no existing contacts, you have an affiliate program, tell these affiliates to promote your link to their email subscribers, to their social media followers and their blog followers, now you get access to new leads, new prospects, make more sales than you would have on your own.

Finally, you can use various sites to list your webinar. You might have heard of sites such as Facebook, Twitter, Google+, or LinkedIn. These are all social media sites where you make friends, find friends of friends, and now they can see what you post on your wall, and vice versa.

If you make lots of real estate friends on Facebook and you’re running a webinar about real estate, you can post this link to your Facebook wall, you can set up a Facebook event, even run paid ads and pay Facebook for people to click and register for this event.

Once you have your first few people registering for your event, it’s important to remind them several times before the webinar to make sure they attend. That means keep posting on your social media sites such as Facebook, keep telling your affiliates to send out emails, and send out your own email to your own customers and prospects to make sure they show up.

Once the big day comes, present for about an hour about your favorite subject – about the subject that they’re all talking about. Solve a few of their problems and pitch a paid product at the end – low-ticket or high-ticket. Record that webinar.

Now that you have a webinar recording, you can do two things.

First of all, if your webinar recording is really great, charge for it. If your webinar taught several things, lasted several hours, and got people great results, there’s no problem charging $10, $50, $100, or more for a webinar recording because what is it? It’s a video. It is video training.

On the other hand, if you’d rather use your webinar recording to build a list, here’s something you can do. Place the webinar recording – the video – on a web page with nothing else on it but a link to buy your product. Set up what’s called an “email opt-in” page.

Create a force squeeze page where there’s nothing else to do but enter a name and email address to continue. That way, when people come to your blog or website, they see a web page where they’re asked to enter their name and email address in exchange for a free training video. They enter it in, fill it out, and they get sent along to your webinar recording. Even if they don’t buy right away, you now have built a bigger list of email subscribers.

That’s how you use webinars to build a list before and after a webinar. Promote it using email, affiliates, and social media. Send reminders as a webinar comes up. Use that webinar to build a list by putting it behind a forced opt-in page and to make extra sales.

Use the Internet to Help Build Your List

When it comes to building up your list, the internet is incredible. 

One of the best tools is PayPal. You know eBay owns PayPal so you have millions of sellers on eBay, you’ve got tens of thousands of power sellers who have thousands and thousands of transactions on eBay and all of those transactions are done through PayPal so you could look up a company who sells say, I don’t know, mattress covers on eBay inexpensively in the United States and you could look at their eBay feedback and they may be a purple star and you can see that they have 60,000 transactions and they’ve been on eBay since early 1990.

You’ll know that those 60,000 transactions, a good majority or even more are all in PayPal because PayPal is the shopping cart for those eBay transactions and did you know that that owner of that eBay store can go into their PayPal account and download an Excel file of every single one of their customer’s name, email address, mailing address because if they are mailing those mattress covers to their customers they have all that data that is already entered.

So you can approach someone on eBay or through PayPal and even shop PayPal shops and look for huge lists of specific products and services and approach them to do joint ventures.

You can approach them and ask them to let you interview them about their mattress cover business. You can do like an Ask campaign. Go get these big name interview guys to do an Ask campaign. So for instance the way I did it, you go to AskMichaelSenoff now since I’m the expert I’m going to go to my barter expert next month. I’ve created an Ask campaign called AskDonahueSilves and it’s already set up and he owns about nine of the high tech brokers which is a retail barter exchange.

He has a list that he’s been mailing out to and I’ve created an email and I’ve created this whole ask campaign and I say, “Donahue, I’m going to help you promote your barter retail membership.” And we did the interview already and he is going to mail out to his list and they are going to come submit their question, if you had one chance to ask barter expert Donahue Silves anything about how to save money using barter enter your question now. They’ll enter their question, that name comes through my Ask campaign and it goes into my AWeb or auto-responder so I have set up an auto-responder account just for him. I am able to capture those names and they are in my auto-responder service so I have control over it and I have an agreement with him that I can use those names to help support his existing barter customers to learn more about business and by providing them my audio interviews.

So he’s going to mail out to his list that that list or a portion of that list is going to become my list. So that is a joint venture. I’m helping him out by creating a great audio interview to promote his barter service and in trade for that I’m getting some of the names that will become future customers of mine, I hope, which I think should work out.

So these are some of the ways that anyone can build their list. But building it yourself can be slow but if you think smart and have a good strategy and use joint ventures you can definitely short cut the process.

Building an Email List for Beginners Pt 4 – Creating Press Releases to Build Your Email List

Creating Press Releases (PR) to drive traffic and build your email list is a little different than writing standard articles.

You want to write your press releases in the “third person” narrative rather than first person.

When writing in third person, you will use pronouns like “he” and “she” rather than “I” or “we”. A press release is like a news story and you are the reporter. You will report on yourself or your business.

The beautiful part of crafting a really good press release, submitting it to any of the free or paid press release websites, is you have very good chance that the release will be picked up by any number of Online News & PR services.

PR’s will not only send visitors to your site, but you could potentially create 100’s if not a 1000 or more fresh, high quality back-links from high “page ranked” sites.

The structure of your press release should follow an outline similar to this:

  1. The headline – You will want to capitalize the first letter of each word and make the headline catchy to draw in the reader.
  2. Do not use an exclamation point (!) in the headline, as the article will appear to be salesy. The PR needs to appear to be news worthy.
  3. The Opening paragraph – Here you will spell out the who, what, where, why and when of the article and also summarize the entire article. Many sites will only show the headline and first paragraph so make this count! Draw your reader in to either click to read the full story or continue reading if the PR site displays the entire article.
  4. The remaining 2 to 4 paragraphs – You need to include actual facts as they relate to your business or service. Include any relevant time-lines and as much detailed information as possible. Focus on really grabbing the attention of the reader throughout the entire article.
  5. The closing paragraph will just be a summary of the entire PR.
  6. Many wire service companies say that your article should be 500 words or less, but the news services prefer 700 word press releases.
  7. Place your anchor text link in the first paragraph and at the end. Two links is sufficient.

Tip: If you are offering a “Free Report” in your PR from your website, you want to label it as a “White Paper” NOT a free report in your article.

In closing, a well crafted PR is worth its weight in gold and you need to really make your words count.

The amount of possible back-links and the traffic to your site from your PR, will surely help you build your email list very quickly.

Click the link below for more information to help you build your list fast.

How To Build An Email List (In 3 Steps)

Every online business needs to build an email list. This is something that should be worked on every single day. An email list is a database of prospects who have willingly given you their email address so that you can send them information about your products or services.

If you're not building an email list for your business, you need to start today. Here's how you can do it in 3 easy steps.

Step 1. Get Your Website Up To Date

To build an email list, you're going to need a website or blog as the base for your online business. There are plenty of online tutorials that show you how to build a website or blog from scratch and get it live on the internet.

If you want to get moving quicker, you can outsource the whole website building project. There are freelance workers online who can build and handle the entire website building process for you. You can find them on websites like Elance and UpWork.

2. Give Something Away In Exchange For Someone's Email Address

Once somebody has visited your website there is no guarantee that they will ever return. So you need to capture their email address so that you can take your online business to them, rather than hoping that they will come back to you.

The key email list building strategy is to offer your prospects something of value for free, in return for their email address. And this is simple to produce:

  • Open a new text document.
  • Create a list of resources, a problem-solving guideline, a how-to document, a quick-start guide or some other useful, element of content.
  • Ensure that the content complements the subject matter of your website.
  • Include graphics or video as required. Use bullet points for reader engagement and helpful step-by-step teaching.
  • Add your logo, contact details and links back to your website or blog.
  • Save in PDF format.

This is PDF file is then uploaded to your website. When somebody signs-up to your email list, you can send them the link to download the freebie from your website.

3. Sign Up To An Autoresponder Service

An autoresponder service will automatically send an email with a link to download your freebie as soon as somebody has submitted their email address on the form. You can use it to create an email capture form that you can place on your website or blog.

Autoresponder software allows you to easily grow your list. You can use it to collect email addresses, contact old clients, communicate with existing ones and cross sell your products and services.